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  • The Crucial Role of B2B Relationships in the Variety Store Industry
    The Crucial Role of B2B Relationships in the Variety Store Industry
    Posted in:
    June 7th 2023
    1224 Views Liked
    The variety store industry, also known as general merchandise stores, is experiencing continuous growth due to its wide range of products that cater to consumer needs. However, behind the scenes, there is another critical aspect that contributes to the success of these stores: business-to-business (B2B) relationships. In this article, we will explore the crucial role of B2B relationships in the context of variety stores and how they influence the industry.
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  • The language of the convenience store
    The language of the convenience store
    Posted in:
    April 27th 2023
    1048 Views Liked
    If an Italian, an Englishman and an American talk about minimarkets, it could happen, indeed it happens, that Italian means neighborhood supermarket, while an Englishman and an American will talk about a very variable type of store that oscillates between the drugstore at 7Eleven, Tesco express and the supermarket in gas stations. And it is precisely on this last format that since 2009 the Boston Consulting Group (BCG) has periodically conducted a survey on the competitive factors of the...
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  • 7 store trends of the future
    7 store trends of the future
    Posted in:
    April 27th 2023
    950 Views Liked
    Anywhere and anytime. A seamless shopping, fluid between online and offline, highly personalized and able to anticipate the needs of the increasingly hybrid and interconnected consumer. The world of retail wonders about what future awaits it in the coming years by looking for new market spaces in a complex scenario where the fixed costs of the physical point of sale are increasing, consumer habits have been distorted and e-commerce is not intending to stop its rise. The challenge for the...
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  • Collaborate with local brands: a winning move for variety stores
    Collaborate with local brands: a winning move for variety stores
    Posted in:
    March 29th 2023
    945 Views Liked
    Collaborating with local brands can be a great opportunity for variety stores. Here are some ideas on how to do it:
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  • Choosing the Market for Toy Exports: How to Choose the Right Country for Your Business
    Choosing the Market for Toy Exports: How to Choose the Right Country for Your Business
    Posted in:
    March 28th 2023
    965 Views Liked
    If you are a company involved in importing toys, exporting can represent a great growth opportunity for your business. However, before starting to sell your products abroad, it is important to choose the right market for your business. In this article, we will explore some of the factors to consider when choosing a market for toy exports.
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  • 10 common types of customers (and how to sell to them)
    10 common types of customers (and how to sell to them)
    Posted in:
    February 28th 2023
    773 Views Liked
    One of the things that makes managing a convenience store so stimulating and fun is the possibility of meeting different types of customers, each with its own characteristics, from the more accommodating customers who like to chat, to "hit and run" customers who just want get in and out of the shop as fast as possible.
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  • Marketing Strategies That Drive Engagement in Convenience Stores
    Marketing Strategies That Drive Engagement in Convenience Stores
    Posted in:
    January 23rd 2023
    744 Views Liked
    The effects of the pandemic are still being felt today, especially with regards to changes in customer behaviour, which have undergone an epic transformation like perhaps never before in history. For this reason, it is increasingly important to offer options that make the shopping experience faster and more positive, from online orders or pre-orders to loyalty programs that encourage customers to look at c-stores in a new light.
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  • Convenience Stores and Tech: a good match
    Convenience Stores and Tech: a good match
    Posted in:
    December 21st 2022
    1023 Views Liked
    2023 will be the year of technology for convenience stores, with the aim to increase speed, efficiency and accuracy for customers. Customers expect technology, but increasingly, so do employees. The idea is to provide employees with technologies which makes work easier and, at the same time, provides a better buying experience to customers,  like scanners to self-checkout and apps. All this helps to garantee speed and efficiency which, at the end, could bring to a better customer loyalty.
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  • Xmas Shopping: How to Capture consumer’s attention
    Xmas Shopping: How to Capture consumer’s attention
    Posted in:
    November 21st 2022
    1303 Views Liked
    While shoppers may be willing to spend more at Christmas, the competition for that seasonal purchases is great, so having efficient merchandising strategies can be a good way to draw people into making bigger purchases.
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  • Top 7 Ways to Build Brand Loyalty
    Top 7 Ways to Build Brand Loyalty
    Posted in:
    October 20th 2022
    975 Views Liked
    We as MC Group work to provide the best customer experience when coming in our storesWe developed a native app for a Loyalty Reward Program, with all our distributors we share our technology and best practice in order to accompain our partners to achieve the best performance in their convenience stores
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  • The 5 Key Benefits of Effective Buying
    The 5 Key Benefits of Effective Buying
    Posted in:
    April 6th 2022
    1173 Views Liked
    By making just small changes in our approach to buying, we can expect to see significant value and benefits also in terms of sales. For a company, a significant increase in profit, greater competitive advantage and higher brand value can be achieved through a modernized and more strategic approach to buying. To realize these benefits though, it is imperative that the company follows the best practice procurement approach; it is not enough to simply buy or negotiate a little better, it must be...
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